The Proposal

What we build, when we build it, and what it costs.

Calendar reality
Window What happens Why then
Sept to Oct Portal, NDA, discovery signed Attention is thin during harvest. Ask for something small.
Oct to Nov Track 0 discovery runs Harvest ending, benches clearing
Dec to Feb Phase 1 and most of Phase 2, Program tier The winter trough. Technicians have time to talk. Reference machines are parked and accessible. This window does not come back until next December.
Mar Step to Build tier Their season starts, our heavy build window closes
Mar to May Phase 2 completes Bench rungs 1 and 2, cross-site triage, and intake transcription in place before planting
May onward First real season of the tool Measured against the Track 0 baseline captured in October
The winter trough is the load-bearing element. Corpus capture, technician interviews, and reference machine recording are only possible when the benches are quiet, and all three are prerequisites for everything else. Missing the December window costs a year. This should be said out loud at the next call.
Track 0: Discovery and Corpus Assessment

Track 0 Discovery and Corpus Assessment

This is what the next call is asking for. Everything diagnostic, nothing constructive. Four to six weeks. Fixed fee. Credited in full against the first retainer month if you proceed within thirty days.

Track 0 exit

A written document that says either "the corpus supports this and here is what Phase 1 costs" or "it does not, and here is what would have to be built first." Both are successful outcomes of a discovery engagement.

Phase 1: Substrate and Corpus

Phase 1 214 agent hrs

Requires almost nothing from their staff beyond the interviews already run in Track 0.

Phase 1 exit gate

"An agent, asked about a real historical failure it has not seen, returns the resolution that was actually performed, citing the ticket. If it cannot, do not proceed. Fix the corpus."

Phase 2: Bench, Triage, Intake, Trust Layer

Phase 2 554 agent hrs

Three workstreams in parallel at Program tier, two at Build tier.

Workstream 1: The bench

Hardware interface on one bench in Des Moines. Device identification on the top device family. Guided diagnostic at Rung 1. Verdict with evidence and calibrated confidence. Trace capture and replay at Rung 2 on one device family. Every session archived as a labeled example. Verdict controls and technician sign-off ship with Rung 1, not after it.

Workstream 2: Cross-site triage, the safe win

Repair queue orchestration across four sites by capacity, capability, and turnaround risk. Turnaround forecasting that flags units about to miss the published 3-5 day window. Near-zero technical risk. Hits the seasonality caveat on their own website. If the bench runs long, this is what carries the engagement.

Workstream 3: Corpus, trust, and continuity

Technician authorship and review workflow. Reference machine capture program, must happen in the winter trough or not at all. Continuity package with a rehearsed handover drill. Voice transcription and intent classification, listening only; no caller speaks to an agent yet. Operator console so your staff can see node activity without us.

Phase 2 exit gate: the real one

"One technician, on one bench, uses this daily by preference rather than instruction, for four consecutive weeks. If they stop when nobody is watching, the tool is wrong and no amount of Phase 3 fixes it."

Second gate

The handover drill was actually run and what it revealed was fixed.

Phase 3: Expansion

Phase 3 528 agent hrs

Voice intake live, one intent class at a time, each measured against human handling before the next is enabled. Consent and disclosure ship before the first live call. Bench rolled to all four sites. Rung 3 behavioral modeling funded per device family behind its own go/no-go, decided on measured repair volume rather than enthusiasm. Field tablet for internal Ag Express technicians. Parts demand forecasting. Web node: consolidation, catalog repair, generated catalog content.

Phase 4: Extension and Data Products

Phase 4 604 agent hrs

Dealer tenancy and licensing. Dealer technical backup portal. Domain-adapted model fine-tuned on the accumulated corpus. ICW production support. Onboarding and training agent. Inbox nodes. Electronics residual risk scoring and external distribution.

Phase 4 does not start on a schedule.

It starts when the dealer network asks for access without being prompted, or when a lender or auction house asks what an electronics risk score would cost. Those requests are the market signal. Their absence is also a signal.


This is what you own. This is what it costs. This is why the shape matters.

What you own
Asset Ag Express owns We retain
Hardware Purchased in your name Specify and install
Corpus, ontology instance, all derived data Outright. No claim. No claim
Models fine-tuned on your corpus Outright. No claim. No claim
Delivered system: apps, orchestration, code Outright Right to reuse general non-client-specific components and know-how in other engagements
Runbooks and documentation Own Author
Our methods, doctrines, delivery process No claim Own

Hardware at cost. No margin on hardware. Taking a spread on the asset is the small thing that makes the ownership story look insincere. The ESOP board will ask what happens if we go away. The answer: you own the hardware, the data, the models, and the code. We hand you the runbooks.

Three tiers, one program

The tiers are capacity, not scope. Same program, same matrix, different velocity. The client chooses how fast, not what. Blended rate: $250 per agent hour. Delivery leverage: 3.88×.

Foundation
$10k
per month
Agent hours40 / mo
Human-equivalent~155 / mo
Workstreams1
Conventional equiv.$23-31k
Build
$20k
per month
Agent hours80 / mo
Human-equivalent~310 / mo
Workstreams2
Conventional equiv.$47-62k

Conventional cost assumes $150-200 per hour for senior engineering delivery. That is what they would actually pay a regional shop. Stated once, without adjectives.

The recommended shape

Program tier October through February. Build tier from March.

Program
$30k/mo
Oct - Feb (5 months)
Build
$20k/mo
Mar - Sep (7 months)

The winter trough is when corpus capture, technician interviews, and reference machine recording must happen. Those three things are prerequisites for everything else. Five months at Program tier gives us 600 agent hours, enough for all of Phase 1 and roughly 70% of Phase 2.

Stepping to Build tier in March finishes Phase 2 around May, putting bench Rungs 1 and 2, cross-site triage, and intake transcription in place before planting.

Telling you to pay us less starting in March is the most credible thing we can do in this conversation. We are optimizing your calendar, not our revenue. Nearly every vendor tries to lock the highest tier for the longest term.

Year-one picture
Line Amount Nature
Discovery and corpus assessment ~$15,000 One time. Credited on proceeding within 30 days.
Retainer, Oct to Feb, Program tier $150,000 Operating
Retainer, Mar to Sep, Build tier $140,000 Operating
Hardware (T0 to T1) Low-to-mid five figures Capital asset, purchased in your name, at cost
Delivered ~$305k + hardware Phases 1 and 2, 46 features, ~768 agent hours, ~3,276 human-equivalent hours, owned outright

A comparable conventional build of the same 46 features at $150-200/hour is roughly $490,000 to $655,000, before accounting for the fact that you would have to hire the team first. Stated once, without adjectives, and moved on from.

Mechanics